Create your first list
Make a list, add people to it by hand, by paste or from a CSV file, and see what the list page tells you.
A list is a group of contacts you build once and target in campaigns and automations. Membership stays the same until you change it. Most accounts start with a single list, for example Newsletter, and add everyone who agreed to hear from them.
Create the list
Open Contacts > Lists and click New list
On an empty account the same button also sits inside the No lists yet card.Enter a name and click Save
Pick a name you will recognise in a campaign, such as Newsletter. The list appears in the table with no contacts yet.
Add people to the list
Open the list and use one of three routes:
- Add contact adds one person. Enter Email, First name and Last name, leave Status on Active, tick I confirm I have permission to email these contacts and click Add contact.
- List actions > Import contacts opens the three-step import wizard, Upload, Mapping and Permission, with this list already chosen as the target. Drop in a CSV file, match its columns to MailGraf fields, confirm permission and click Start import.
- The Add contact button on Contacts opens a page with four tabs: Single contact, Copy & paste, From CSV file and From another list. Paste a block of text and MailGraf picks out the email addresses for you.
Permission is recorded as single opt-in
Everyone you add by hand, by paste or by import is recorded as single opt-in. Double opt-in is earned only through a confirmation email, for example from a signup form.
What the list page shows
The Contacts tab lists the members and the Imports tab keeps every import that targeted this list. List health splits the list into Sendable, Blocked and Inactive and shows the sendable share. Growth tracks the last 30 days, and Engagement mix sorts people from Hot to New. Connect a signup form adds people to this list automatically when they submit a form or landing page. When you are ready to send, List actions > Use in a campaign takes you straight from the list to a campaign.
Frequently asked questions
Do I need a list before importing contacts?
Yes. Imports and copy and paste need a target list. You can create one right inside the list picker.
Can a contact be in more than one list?
Yes. Add the contact to as many lists as you like. A campaign sent to several lists reaches each person once.
What happens if I delete a list?
The contacts are kept; only the list goes away.
Related articles
Was this helpful?
Still need help?
Write to us and a person will answer.

