Set link and hover colours
Set the colour of every link in the email from one place, add a hover colour and give a single block or word its own colour.
Link colour comes from four places: your brand settings, the email's global setting, a single block's setting and a colour you give to a single word. Most of the time the global setting is all you need.
Change the colour of every link in the email
In the editor, click the Settings icon on the left
The panel opens under the heading Global settings. Everything here applies to the whole email.Open the Links section
You will see three settings: Colour, Weight and Underline links.Pick the link colour in the Colour field
A Reset link appears next to any field you change. Click it and the colour returns to the link colour in your brand settings.For Weight, choose Same as text or Bold
With Same as text, a link takes the weight of the text around it.If you want one, click Advanced and pick a Hover colour
The hover colour is shown while the mouse is over a link. It works in webmail such as Gmail, not in Outlook desktop. To drop it again, click Remove.
This setting changes every link in heading and text blocks. Links in the footer do not follow it.
Change the link colour of a single block
Click a heading or text block once. In the panel on the left, pick a colour in the Link colour field; only the links in that block change.
For the footer, click the footer row and use the Link colour field in the Footer panel.
Colour a single word differently
Double-click the text, select the linked word and click Text color in the toolbar that opens. The colour applies to that word only. The hover colour does not apply to a word coloured this way.
Set the brand default
The Typography section of the Brand settings page has a Link colour field. Every new design starts with this colour, and Reset in the editor returns to it. There is no hover colour in Brand settings; it is chosen in the editor only.
Frequently asked questions
Why does the hover colour not work everywhere?
Hover is the colour shown while the mouse is over a link. It works in webmail such as Gmail; Outlook for Windows does not show it.
Why did the links in the footer not change?
The footer has its own Link colour setting. Click the footer row and set it in the Footer panel on the left.
If I change the link colour in Brand settings, do old campaigns change?
No. The brand colour is the starting value for new designs; every campaign keeps its own value.
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