Create and use an email template
Save an email design as a template, then reuse it in a new or existing campaign.
Save a design as a template when you expect to use it again. A template can start a new campaign or replace the design in an existing draft.
Save the template
Open the campaign in the email editor
A template starts from a design, whether it is finished or still in progress.Click Save as template in the top bar
The Save as template window opens.Type a name in the Template name field
Pick a short name you will recognise later.Click Save
A copy of the design is added to the Email templates page.
To refresh a template you already have, pick it from the Or overwrite a saved template list in the same window and click Overwrite. That template's content is replaced with this design.
Later changes to the campaign do not change the saved template.
Apply the template
Open Email templates, then click the preview for the design you want. The preview gives you two choices:
- Create campaign starts a new draft named after the template.
- Use in a draft applies the design to a draft campaign you select.
If the draft already contains a design, MailGraf opens Replace design? first. Confirming replaces the current design with a copy of the template.
Check the mobile version
Before you save the template, click Mobile in the editor's top bar and check how the email looks on a phone.
If a block should appear only on phones or only on computers, select it. Open Visibility in the panel on the left and, under Show on, choose All, Desktop or Mobile. Every step is in Style the mobile version.
To change content by a contact's details or segment instead of by device, use conditional content.
Check the footer
The last row of every design is the footer. It holds your company address and the Update my profile and Unsubscribe links; in a Turkish email the links read Bilgilerimi güncelle and Abonelikten ayrıl. Because the address and the unsubscribe link are legally required in every email, this row cannot be deleted.
Click the row and the Footer panel on the left lets you change the text size, alignment, text and link colours, spacing and background colour. Email language in the same panel switches the link texts and the unsubscribe page to that language; it is the same setting as on the campaign's Setup step. If the address is wrong, click Edit company information in the same panel.
If a template you saved earlier has no profile link, follow the steps in Manage email preferences. Send a test email before you use the template.
Manage your templates
Search templates by name or sort them by their last update. Open a template's menu to Rename, Duplicate or Delete it.
Independent copies
Renaming or deleting a template does not change campaigns that have already used it.
Frequently asked questions
Do template changes update earlier campaigns?
No. A campaign receives its own copy of the template. Later template changes do not alter that campaign.
Can I apply a template to a draft that already has a design?
Yes. MailGraf warns that the current design will be replaced and asks you to confirm first.
Will deleting a template break campaigns that use it?
No. Campaigns created from the template keep their own design copy.
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