FAQ
Short, direct answers about pricing, the free trial, sending rules, features, integrations and your data. Follow the links where you need more detail.
MailGraf is an email marketing platform for sending permission-based campaigns, running automations and collecting subscribers with forms, popups and landing pages. You design emails in a drag-and-drop editor, organise contacts in lists and segments, and follow the results in campaign reports. The app is available in English and Turkish.
MailGraf is built for small and mid-sized businesses, online shops and B2B teams that email people who gave them permission. Teams that would rather hand the work over can use the managed service, where MailGraf designs and sends the campaigns.
MailGraf is a trading name of MailGraf Digital Ltd, registered in England and Wales under company number 13282175 and with the ICO under ZB250899. MailGraf has served customers in Turkey since 2016 and also works with customers in the United Kingdom.
About MailGrafIn the app you run everything yourself: you buy a yearly sending package, build your campaigns and send them. With the managed service, MailGraf takes care of template design, list management and campaign sending for you. The managed service is quoted separately from the standard subscription.
Contact us about the managed serviceYearly packages start at 30,000 emails. Choose Starter or Pro, then see the current price for your sending volume and currency on the pricing page.
See pricingYou choose how many emails you want to send in a year and whether you need the Starter or Pro feature set. Your sending credits are valid for 12 months, and automation emails count towards them too. The number of contacts does not change the price.
No. Volume packages have no contact limit, so you can keep as many contacts and lists as you need. Only the emails you send use your package allowance.
Starter includes 2 users, 2 active automations, 1 signup form, 1 landing page, API access and email support. Pro adds 10 users, unlimited automations, forms and pages, 5 popups, website tracking, send-time optimisation, sending waves, technology and location reports and priority phone support.
Compare plan allowancesNo. The price on the pricing page is the final amount, and no VAT is added at checkout.
You pay by card, upfront for the year. Enterprise quotes can also be paid by bank transfer. Your invoice is issued and sent to you after payment.
You can buy extra sending credits or move to a larger package. The app shows the extra allowance and its price before you buy.
Manage your plan and creditsYes. Your package renews after 12 months at the list price on that day, and you can cancel the renewal at any time. If you upgrade during the year, you only pay the difference for the time left.
Yes. Enterprise is for more than 250,000 emails a year and is quoted individually. It can include a named account manager, managed campaigns, account migration support, a dedicated IP, sub-accounts and a custom SLA.
Ask for a quoteYes. The trial gives you 14 days of Pro features with up to 250 contacts and 2,500 emails in total. Trial accounts can send up to 250 emails a day.
No. You can sign up and use the trial without entering card details. Your account and data are kept when the trial ends, and you choose a package to keep sending.
Create your account, set up a sending domain and import contacts who agreed to receive your emails. Then build the campaign in the editor, send yourself a test and send it straight away or schedule it.
Send your first campaignYes. You can connect a subdomain of your brand, such as news.yourdomain.com, or start with a sending domain managed by MailGraf without changing any DNS settings. For your own domain, we recommend a separate subdomain for campaigns.
Add a sending domainYes. Export your contacts as CSV files from Mailchimp, Brevo, Klaviyo or a similar platform and import them into MailGraf. Import your unsubscribed contacts separately so they stay excluded from campaigns. Contact us if you would like help with the move.
Import contacts from a fileYes. You can download contacts as a CSV file: a single list or segment, or a wider export such as all contacts, unsubscribed contacts or blocked contacts. Only roles with permission to download contact data can export.
Export contactsNo. MailGraf is only for emailing people who gave you permission. Purchased, rented or scraped lists are not accepted, and sending to them leads to account suspension.
Acceptable Use PolicyPaid packages have no daily or hourly limit, so you can use your allowance on any day and at any hour. Trial accounts can send up to 250 emails a day.
Before a send, a free bounce test estimates your list's risk, and a list above an estimated 5% should be cleaned first. After a send, hard bounces of 5% or more put sending on hold for review and 10% or more stop it. For spam complaints, the levels are 0.1% and 0.5%.
Understand sending and list rulesYes. The free bounce test checks a sample and uses known results to estimate your list's risk. Full verification checks the list with verification credits and blocks invalid addresses. Verification shows whether an address is reachable; it does not replace permission.
Verify and clean your email listYes, as part of the Enterprise offer. Enterprise is quoted individually for more than 250,000 emails a year.
Every commercial email must include your company's legal name and an unsubscribe link in the footer. MailGraf also adds one-click unsubscribe headers. Unsubscribed contacts, hard bounces and spam complaints are excluded from future campaigns automatically.
Yes. You build flows on a canvas, starting from a list, tag, segment, form, page visit, email activity, custom event or another automation. Ready-made flows such as a welcome email series, a win-back flow and a hot lead follow-up are included. Starter runs 2 active automations and Pro has no limit.
Create an automationYes. Starter includes 1 signup form and 1 landing page, with popups as a paid add-on. Pro includes unlimited forms and pages and 5 popups. Newsletter signup forms always use double opt-in, and the confirmation is kept as a consent record on the contact.
Create a formYes, on Pro and above. An A/B test sends two versions of one campaign to a balanced split of your audience, including across mailbox providers. Compare their results in one report and use what you learn in your next campaign.
Run an A/B testCampaign reports show sends, opens, clicks, a click map, hard and soft bounces, spam complaints and unsubscribes, with bounce reasons and a breakdown by mailbox provider. Pro adds technology and location reports, combined campaign reports and a detailed report of bot clicks.
Read a campaign reportYes, on Pro. MailGraf uses previous open activity to estimate a suitable sending time for each contact and schedules the email accordingly. Pro also includes sending waves and quiet hours to spread out large sends.
Yes, through Zapier and n8n. Opted-in customers and paid orders from Shopify, WooCommerce or ikas can flow into MailGraf, and unsubscribes and bounces can update HubSpot, Pipedrive or Salesforce. MailGraf is listed in Zapier's app directory.
See integrationsYes. Every paid package includes the REST API and webhooks. You can manage contacts and lists, send events that start automations, read campaign reports and receive events such as unsubscribes and bounces. Campaigns themselves are sent from the app.
API documentationYes. MailGraf has an MCP server that AI assistants such as Claude and ChatGPT can connect to once you approve the connection. The assistant can review results, manage lists and prepare campaigns, and nothing is sent without your confirmed review.
Connect your AI assistantData in the MailGraf app is stored on servers in the European Union, hosted by Hetzner in Germany, and email is sent over MailGraf's sending infrastructure in the United Kingdom and the European Union. The managed service runs on ISO 27001 and CSA-certified infrastructure in Germany.
Privacy PolicyYou remain the data controller for your contacts, and MailGraf processes their data on your behalf. A Data Processing Agreement forms part of our terms, each contact keeps its consent record, and you can use double opt-in. You still need a lawful basis and valid consent under UK GDPR and PECR.
UK GDPR email marketing guideStarter includes 2 users and Pro includes 10. Admins can access every area, while Editors can manage contacts and content but cannot send, export or change settings. Larger teams and sub-accounts are available with an Enterprise quote.
Manage users and rolesStarter includes email support and Pro includes priority email and phone support. The help centre has step-by-step guides for every part of the app. If you would like MailGraf to set up your account or run your campaigns, that is available as a separate service.
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