Contacts and lists

Know your contacts and manage your lists with ease

Add contacts and organise them with lists and tags. Open a profile to see consent records and email activity in one place.

14-day free trial. No credit card required.

A fuller picture of each contact

See where someone came from, their consent status and their email activity in one profile.

Organise your audience your way

Use lists, segments, tags and custom fields to find the contacts you need.

Keep consent and blocks in view

Check consent records and keep unsubscribed, complained-about and bounced addresses out of future campaigns.

How it works

Know and manage your contacts in one place

Features

Tools to manage your contacts

Lists

Group contacts by campaign, customer type or any other purpose. The same person can belong to several lists.

Segments

Combine contact details and email activity to reach a more specific audience.

Contact profiles

See where someone signed up, their consent status and what they did with your emails in one place.

Import checks

Check a CSV file for invalid and duplicate addresses before adding contacts to a list.

Custom fields

Keep details such as company, city or customer type alongside each contact.

Tags

Mark contacts as VIP, event attendees or by interest, then find them when you need them.

Bulk actions

Add selected contacts to a list, tag them or update their fields together.

Unsubscribe reasons

Every email includes an unsubscribe link. If you wish, ask a short question to learn why someone is leaving.

See how your lists grow

See how the number of contacts in each list changes over time, how many are active and which forms bring in new people.

  • Follow list growth over time
  • See active and blocked contact counts
  • Find which forms add people to a list

Keep a clear record of consent

When someone confirms through a sign-up form, their profile keeps the confirmation time, IP address, sign-up page and the text they agreed to. Contacts you add or import are shown separately as declared consent.

  • Confirmed and declared consent shown separately
  • Confirmation time, source page and agreed text on record
  • Download or delete contact data when requested

Keep blocked addresses out of campaigns

Hard bounces, spam complaints and unsubscribes are added to the block list automatically. You can block an address yourself too. Someone who wants to receive emails again can return by confirming a new link.

  • Hard bounces and complaints are blocked
  • Unsubscribed contacts receive no campaigns
  • Returning contacts confirm again

See who is ready to receive your emails

See your total contacts and the number you can email separately. Unsubscribed or inactive contacts, bounced or blocked addresses and spam complaints are excluded from the sendable count. A person on several lists still appears only once.

  • Total contacts and sendable contacts shown separately
  • Addresses you cannot email stay out of the sendable count
  • One person appears once across all lists
“We migrated a 27k-contact list from Mailchimp and our open rates stayed exactly the same. The transition was smooth, support was hands-on, and our monthly bill dropped to a third of what we were paying. Honestly, we should have switched sooner.”
MEPackaging · B2B manufacturer27,000 contacts1/3the cost, same results
  • European data centres
  • Infrastructure developed since 2003
  • ISO 27001, CSA, eco and ISPA
  • UK GDPR and KVKK
  • Sign-up forms that collect consent

FAQs

Frequently Asked Questions

Common questions about contacts and lists in MailGraf.

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MailGraf is a trading name of MailGraf Digital Ltd, registered in England and Wales, No. 13282175. ICO ZB250899.